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18+. UK customers only | KYC verified | Max £25 free bet | Min bet £10 | Min of 3 selections in accumulator | Min odds per selection 7/10 | Free bet stake not returned | Certain Markets/sports/payment methods restrictions apply | Qualifying bet must be made within 30 days | Free bet valid for 30 days | T&Cs apply.

18+. New depositing players on STSbet.co.uk only. Promotion from 11/02/2020 until further notice. First deposit min £10. Qualifying bet: min. £10 accumulator bet with at least two selections with min odds of 1/2 (1.50) per selection. Bonus: 50% of the amount of the first bet. Max. bonus £40. Min. 6x wagering with bonus on min odds of 1/2 (1.50) before withdrawal. Deposit method restrictions. Bonus valid for 7 days. Full T&Cs apply. BeGambleAware.org.

18+, Weclcome Bonus, New Players only, 1st deposit, Min Deposit: £10, max £10 free bet valid for 14 days, bets must be placed at odds of 1/1 or greater and be settled within 14 days of placement. System bets not eligable, Only depositing using specific payment methods only. Full T&Cs apply.

New members. £10 min deposit & bet on sportsbook, placed & settled at 1.5 min odds within 14 days of sign-up. Win part of E/W bets. 2 non-withdrawable £10 Free Bet Tokens: accept in 7 days, valid for 7 days from acceptance (ex. E/Ws & Multiples), stakes not returned. Click here for Rules & Exclusions. Bet Responsibly. BeGambleAware.org

First single and E/W bet only. Odds of 1/1 or greater. 2X£10 bet tokens. Free bets stakes not included in returns. Free bets are non-withdrawable. No free bet expiry. Eligibility restrictions. Further T&C's apply. 18+ Begambleawrae.org

Max £10 refund per bet. Min odds 1.5 (1/2). Only Cards and ApplePay deposits will qualify. Max £30 refund available. 100 Free Spins can be used on Paddy Power Gold Megaways only and are available to claim after you have deposited by an eligible method. Valued at £0.10 each and expire 72 hours after claiming. T&Cs apply.Terms

New customers using Promo Code P30 only, min £10/€10 stake, min odds 1/2, free bets paid as 2 x £15/€15 (30 days expiry), free bet/payment method/player/country restrictions apply. *By entering the Promo code in the box above you agree to the full terms and conditions of this promotion

New Customers only. Up to £100* in Bet Credits. Sign up, deposit £5* or more to your account and bet365 will match your qualifying deposit in Bet Credits when you place qualifying bets to the same value and they are settled. Min odds/bet and payment method exclusions apply. Returns exclude Bet Credits stake. T&Cs, time limits & exclusions apply.

New UK & NI customers only. 18+. Sign up using promo code ‘SPORTS60’. Deposit & place first sports bet at a minimum of £10 in one bet transaction at evens (2.0) +. £30 paid in free bets within 48 hours of bet settlement, expires 7-days after issue. E-Wallet & Prepaid Card restrictions apply. Your first bet must be settled within 60 days of bet placement. SMS validation may be required. Game restrictions apply. Maximum 30 Free Spins on selected games. Free Spins expire after 7 days. Full T&Cs apply.

Where can I find the latest online bookmakers?

Finding new betting sites can be difficult, and trawling the web wont always bring up the right results. That is why here at LatestBettingSites we provide a comprehensive list of all the newest bookmakers that are available in the United Kingdom.

Advertiser Disclosure: Our rating tables are presented to give customers the best offers and present the latest brands. We do receive monetary compensation from the brands advertised.

We have worked with the UK’s leading bookmakers for years, and have unrivalled knowledge and contacts within the industry, allowing us to offer our readers the most detailed information.

New sports betting sites

Looking for new sportsbooks? On the comparison table above you will find a whole host of brand new sports betting websites, all with their own unique set of features. Sports betting remains one of the most popular forms of gambling, and while there are dozens of operators to choose from, more enter the market every month.

Unhappy with your current bookie? Looking for something new? Try one of these new bookmakers today.

What are the advantages of new bookmakers?

New bookmakers have a number of advantages over established brands, which can offer punters a better experience and enhanced profits. As new sites look to establish themselves in a highly competitive market they need to stand out against their competition and provide their users with the best service.

Bigger bonuses

Typically a bonus offer from a brand new betting site will eclipse that of an established brand. Why? Because they want to get customers onto their site, and what better way to do that than with a eye catching welcome offer.

Better odds

The competitive nature of the gambling industry means that the site with the best odds is invariably king. This means that it’s vital for new bookies to have better odds than the rest of the market to keep punters coming back to their sportsbook.

More features

Gambling is no longer restricted to a highstreet bookmaker, on at the side of the track. With mobile apps, state of the art sportsbooks and constant innovation operators compete to provide their customers with the best platforms. New bookmakers will often have a unique angle to their site or sportsbook, and by shopping around all the latest betting sites you can find one that is right for you.

New bookmaker offers

We ensure that we find the best new bookmaker offers to share with our readers. On the comparison table above you will see details on the current welcome offer available at each bookmaker, allowing you to sign up instantly.

There is a wide variety of different welcome bonuses that operators share:

Free bets

The free bet is the cornerstone of offers and provides punters with a great incentive to sing up. An example of a common free bet would be a bet £10 get £30 offer. This means the punter deposits £10 of their own money and receives an additional £30 of credit to use from the bookmaker.

One thing to note, the “free bet” usually comes with terms and conditions, and you will not be able to withdraw the bookies credit without wagering it first.

Sign up bonus

A sign up bonus is quite simply an offer you receive when you join a site for the first time. A popular offer will be a 100% match on your first deposit up to a certain amount. By creating an account and depositing your own money you will receive the same amount as your deposit in bonus form from the operator to be used how you wish. Again, Ts&Cs apply.

No deposit bonus

A no deposit bonus stands out from the other types of welcome offer as there is no requirement for the punter to deposit any of their own cash. Once a new player has registered on the site their account will be credited with their no deposit bonus. Check the Ts&Cs for full details on how to claim your winnings.

How do I know if a site is trustworthy?

As punters ourselves, we know how important it is to trust the bookmaker you’re entrusting your money to. You need to know that when that bet wins, your winnings can end up in your bank. At LatestBettingSites we only work with sites that are licensed and regulated by the UK Gambling Commission (UKGC), meaning you can bet in confidence with any of the bookies listed on our site.

See more bookmaker comparisons

Looking for more comparisons of more sportsbooks? Check out our review of the best and latest football betting sites, and all of the UK’s top horse racing bookmakers.